Softto Group, founded in 1988, is the first stockin China’ s daily chemicalindustry, with a brand value of more than
RMB2.8 billion. Over the past 36 years, Softto Group has grown from a single daily chemical company into a multinational investment group that spans many high-tecfields and has numerous well-known brands.
After rapid development for as many as 36 years, Softto Group boasts 10 invention patents, 9 utility model patents, and 35 special functional cosmetic manufacturing licenses.
Currently, Softto Group’ s investment and marketing networks have covered all cities and areas around China, with its products and services sold in more 238 cities, and with its total asset,exceeding RMB10 billion. There are more than ten wholly owned subsidiaries underthe Group.lt is the leader in China’ s national daily chemicalindustry.
Softto Fragrant Shower Gel Series was put online in anbrand new manner.Softto Fresh Extract and Fragrance Series was online in abrand new manner.
Softto Anther Homologous Wash and Bath Series wasofficially put online.
Softto officially released the Z-era new product wash and care series.
Softto launched a new and upgraded version ofthe “Big Red Bottle”personalized hair loss resistant and scalp care series.
Softto, together with HLA, jointly launched the men’ spersonalized hair loss resistant and scalp care packages.
It built beautylP i-Softto in the Internet age.
Softto Tmall Store was formally founded.
The new product series of Softto Level 6 hair loss resistantand hair growth booster shampoo and hair follicle careshampoo were solemnly launched onto the market.
Subject to the evaluation by the World Brand Laboratory,Softto has become the “One ofChina’sTop 500 Valuable Brands”ranking the 383rd place with a brand value up to RMB2.441 billion.
Softto was rated as a“3.15 Credit Brand for Protecting Consumer Rights”by China Consumer Protection Foundation.
Softto’s Conghua Manufacturing Base in Guangzhou wa.officially completed and put into operation. Since then,Softto has entered a new development period.
Softto launched the hair loss resistant philosophy.a modern Chinese prescription,with its products rated as“quality inspection free products”.
In November, “Guangxi Hongri Co., Ltd. ”was formally renamed as “Softto Co., Ltd.”
Softto developed hair loss resistant shampoo, which was thepioneer in the development ofhair loss resistant shampoo.
The Company succeeded in settling in Guangxi Hongri(formerly known as Guangxi Kangda).
It cooperated with TENDER Co., Ltd., USA to launch City RainBlack Pearl Shampoo and Hair Care Products in China MainlandMarket, and broke into the shampoo market.
The Company put in tremendous capital to import state-of-the-artmanufacturing equipment from the UK and the USA, and earlier orlater, it established several manufacturing bases in WuzhouExternal ProcessingZone, Wanxiu Industrial Zone, and DieshanLiji Industrial Park.
The Company developed a series of Softto papaya skin enhancingproducts mainly made of natural papaya, and officially used“Softto” trademark in both Chinese and English(registration number: 916416).
Softto succeeded in the development of the first generation of seaweed soap for losing weight, which not only created themiracle of high-end soap in China, but also exported to Japan,the United States, South Korea and other regions. At that time it ranked the 22nd place in Japan’s national consumer goods sales ranking.
Mr. Liang Guojian, a doctor, and Ms Zhang Guizhen foundedSoftto.
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